Post by account_disabled on Dec 24, 2023 5:01:16 GMT
Only at that time it was reduced to hunger-food. Concentrated pre-history Let's take a very quick flyby through the history before the emergence of marketing as a science. Begins to exchange surpluses. The great civilizations are born, Phoenicia, Mesopotamia and Egypt. The first coin was minted in the th century BC. Greece stands out, Rome conquers the world and falls, the Middle Ages are established, then the Renaissance, the printing press is invented , America is discovered, Luther reforms the church, France beheads its king and the industrial revolution begins in England.
A new element appears: the mass product , this trend quickly Special Data invades the world and creates initial chaos, reformulates the laws of the states and divides them politically, little by little social differences are balanced and finally in the th century, in a world with more stable countries, our protagonist is born: Marketing . Returning to the present in dates We will land at the beginning of the th century and we will return to the present walking. Could it be? The distribution - We are at the University of Michigan, for the first time the term marketing is used in the pamphlet describing a course by Professor ED Jones.
Professor Lewis Weld presents the research “Market Distribution” at the American Economic Association, considered the first scientific research on marketing. The production - the first radio advertisement is broadcast. - Television is invented. - The great crisis occurs in the United States, the focus of Marketing changes again. Market research - The American Marketing Journal appears , which from became the current Journal of Marketing . - The “American Marketing Association”, AMA, is created with the objective of promoting the scientific study of marketing.
A new element appears: the mass product , this trend quickly Special Data invades the world and creates initial chaos, reformulates the laws of the states and divides them politically, little by little social differences are balanced and finally in the th century, in a world with more stable countries, our protagonist is born: Marketing . Returning to the present in dates We will land at the beginning of the th century and we will return to the present walking. Could it be? The distribution - We are at the University of Michigan, for the first time the term marketing is used in the pamphlet describing a course by Professor ED Jones.
Professor Lewis Weld presents the research “Market Distribution” at the American Economic Association, considered the first scientific research on marketing. The production - the first radio advertisement is broadcast. - Television is invented. - The great crisis occurs in the United States, the focus of Marketing changes again. Market research - The American Marketing Journal appears , which from became the current Journal of Marketing . - The “American Marketing Association”, AMA, is created with the objective of promoting the scientific study of marketing.